Embeddable Audit Tool

Want to Generate More Leads and Sales from your Site?

Join over 2000 Agencies using SEOptimer’s Simple Lead Generation Widget

Get a free SEO Audit!
Get a free SEO Audit!

Capture Leads in 3 Easy Steps

Embed the Tool

Embed a Simple Audit Form into your website that matches your website's styling and colors

Provide Value

Show your customer a beautiful branded report as a web page in the browser or a PDF emailed to them

Capture the Lead

Get notified of the lead and their details via email and/or push the lead automatically into your CRM via Zapier

Step 1

Design Your Form

We’ve got the most options of any product on the market. Customize Embed Form layout style, behaviour, colors, fonts and language. Customize shown Audit Report content including branding, text and checks included.

Show the report as a modal, in a new tab, send the customer to a new page, or just show a 'thankyou' message. Add call to actions to get leads to take the next step.

Style it However You Like

Choose Direction, Fonts, Colors, Border or dive in and modify the clearly exposed CSS yourself.

Embed Form Examples

Endless Options for Embed Form Customization

Check out these different live forms you can setup.

Embed in 5 Minutes

Installation is a breeze. Simply copy and paste the Embed HTML Code into your webpage.

The Embed Tool has been tested across hundreds of websites and CMS types.

Step 2

Customize Your Report

Customize reports to your heart’s desire – Add your own logo, company details, fonts and colors to suite your brand.

Choose which specific checks and sections you’d like to show, and add custom text content for that personal touch.

Run Reports From Your Own Domain

SEOptimer's domain names and branding can be hidden from user's reports, and replaced entirely with your own Custom Domain, giving a more consistent and professional brand experience that all runs securely over SSL.

Step 3

Get Leads Straight to Your Inbox

Get notified of new leads and their details straight to your mailbox.

All leads stored permanently in the versatile Dashboard allowing you to Search, Sort and Export in a variety of formats.

Deliver Audits to Prospects via Email

Send a customer ‘Thank You’ mail that includes their Audit as a PDF.

Add your own message, logo and branding for that custom feel.

Automated workflow

Integrate With Your Systems

Send your leads and their PDF reports directly to any other system when they submit your Embed Form. We offer a simple no-code Zapier integration that can be setup in just a few clicks.


Add prospects to Hubspot for contact by sales reps, send a drip campaign from Mailchimp or get an alert in Slack when the New Lead comes through. The possibilities are endless with Zapier's 2000 apps and integrations.


Alternatively, for more advanced workflows or custom coded integrations, send data directly from our POST based Web Hook to an endpoint or script.

See a Live Customer Example

WebMarketers, a Canadian Digital Marketing Firm, use SEOptimer`s Embeddable Audit Form as an essential Lead Gen tool for their website.

They`ve carefully styled the look and feel to perfection demonstrating SEOptimer`s fine grained CSS & HTML customization abilities.

Why not try it on your site today?

What our awesome customers are saying

Plans and Pricing

White Label
& Embedding
$59
/ Month
Awesome for Agencies
    All 'White Label' features + build a custom Embed Audit Form to generate leads straight from your site, and send them to your inbox or other systems.

Feature Breakdown

White Label & Embedding
Awesome for Agencies
SEO Audits
SEO Audits
Access to SEO Toolbox
Access to SEO Toolbox
White Label PDF Reporting
PDF Report Downloads
PDF Report Downloads
Audit Website Sub-Pages
Audit Website Sub-Pages
Add Target Keywords
Add Target Keywords
Add Competitors
Add Competitors
Reports in 15 Languages
Reports in 15 Languages
Custom Branding, Logo & Company Details
Custom Branding, Logo & Company Details
Customize Report Colors, Fonts, and Intro Text
Customize Report Colors, Fonts, and Intro Text
Choose Checks & Sections to Include
Choose Checks & Sections to Include
White Label Custom Domain
White Label Custom Domain
Report Templates
Report Templates
6 Templates
Schedule Reports
Schedule Reports
50 Schedules
Embeddable Website Audit Tool
Generated Embedded Audit Forms
Generated Embedded Audit Forms
Generate Leads
Generate Leads
Embed Form Design Customization
Embed Form Design Customization
Embed Form Behaviour
Embed Form Behaviour
Leads Sent to Email (with Contact Details)
Leads Sent to Email (with Contact Details)
Call To Action Buttons
Call To Action Buttons
Web Hook Integration
Web Hook Integration
Zapier Integration
Zapier Integration
Branded Customer 'Thank You' Emails
Branded Customer 'Thank You' Emails
Search, Sort and Export All Leads
Search, Sort and Export All Leads
Optional GDPR Fields
Optional GDPR Fields
SEO Crawler
See All Site Pages
See All Site Pages
See All Site Issues
See All Site Issues
SEO Crawls
SEO Crawls
50 Crawls a Month (across Multiple Websites)
Keyword Tracking
Keyword Recommendations for Site
Keyword Recommendations for Site
See Site's Keywords and Volumes
See Site's Keywords and Volumes
Keyword Rank Tracking
Keyword Rank Tracking
250 Keywords
Keyword Research
Research by Keyword
Research by Keyword
Research by Domain
Research by Domain
Keyword Searches
Keyword Searches
250
Backlink Research
Research by URL
Research by URL
Site Backlink Lookups
Site Backlink Lookups
150
Task & Progress Management
Task Recommendations
Task Recommendations
Guides for different CMSs
Guides for different CMSs
Tracking of Task & Issue Progress
Tracking of Task & Issue Progress
Weekly Email Digests
Weekly Email Digests
White Label & Embedding
Awesome for Agencies
  • SEO Audits
  • Access to SEO Toolbox
  • White Label PDF Reporting
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
  • Schedule Reports
  • Embeddable Website Audit Tool
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • SEO Crawler
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
  • Keyword Tracking
  • Keyword Recommendations for Site
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
  • Keyword Research
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
  • Backlink Research
  • Research by URL
  • Site Backlink Lookups
  • Task & Progress Management
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
White Label & Embedding
Awesome for Agencies
  • SEO Audits
  • Access to SEO Toolbox
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
    6 Templates
  • Schedule Reports
    50 Schedules
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
    50 Crawls a Month (across Multiple Websites)
  • Keyword Recommendations for Site
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
    250 Keywords
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
    250
  • Research by URL
  • Site Backlink Lookups
    150
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
White Label &
Embedding Annual
$44.25
/ Month
Billed Annually at $531
Awesome for Agencies
    All 'White Label' features + build a custom Embed Audit Form to generate leads straight from your site, and send them to your inbox or other systems.

Feature Breakdown

White Label & Embedding Annual
Awesome for Agencies
SEO Audits
SEO Audits
Access to SEO Toolbox
Access to SEO Toolbox
White Label PDF Reporting
PDF Report Downloads
PDF Report Downloads
Audit Website Sub-Pages
Audit Website Sub-Pages
Add Target Keywords
Add Target Keywords
Add Competitors
Add Competitors
Reports in 15 Languages
Reports in 15 Languages
Custom Branding, Logo & Company Details
Custom Branding, Logo & Company Details
Customize Report Colors, Fonts, and Intro Text
Customize Report Colors, Fonts, and Intro Text
Choose Checks & Sections to Include
Choose Checks & Sections to Include
White Label Custom Domain
White Label Custom Domain
Report Templates
Report Templates
6 Templates
Schedule Reports
Schedule Reports
50 Schedules
Embeddable Website Audit Tool
Generated Embedded Audit Forms
Generated Embedded Audit Forms
Generate Leads
Generate Leads
Embed Form Design Customization
Embed Form Design Customization
Embed Form Behaviour
Embed Form Behaviour
Leads Sent to Email (with Contact Details)
Leads Sent to Email (with Contact Details)
Call To Action Buttons
Call To Action Buttons
Web Hook Integration
Web Hook Integration
Zapier Integration
Zapier Integration
Branded Customer 'Thank You' Emails
Branded Customer 'Thank You' Emails
Search, Sort and Export All Leads
Search, Sort and Export All Leads
Optional GDPR Fields
Optional GDPR Fields
SEO Crawler
See All Site Pages
See All Site Pages
See All Site Issues
See All Site Issues
SEO Crawls
SEO Crawls
50 Crawls a Month (across Multiple Websites)
Keyword Tracking
Keyword Recommendations for Site
Keyword Recommendations for Site
See Site's Keywords and Volumes
See Site's Keywords and Volumes
Keyword Rank Tracking
Keyword Rank Tracking
250 Keywords
Keyword Research
Research by Keyword
Research by Keyword
Research by Domain
Research by Domain
Keyword Searches
Keyword Searches
250
Backlink Research
Research by URL
Research by URL
Site Backlink Lookups
Site Backlink Lookups
150
Task & Progress Management
Task Recommendations
Task Recommendations
Guides for different CMSs
Guides for different CMSs
Tracking of Task & Issue Progress
Tracking of Task & Issue Progress
Weekly Email Digests
Weekly Email Digests
White Label & Embedding Annual
Awesome for Agencies
  • SEO Audits
  • Access to SEO Toolbox
  • White Label PDF Reporting
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
  • Schedule Reports
  • Embeddable Website Audit Tool
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • SEO Crawler
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
  • Keyword Tracking
  • Keyword Recommendations for Site
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
  • Keyword Research
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
  • Backlink Research
  • Research by URL
  • Site Backlink Lookups
  • Task & Progress Management
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
White Label & Embedding Annual
Awesome for Agencies
  • SEO Audits
  • Access to SEO Toolbox
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
    6 Templates
  • Schedule Reports
    50 Schedules
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
    50 Crawls a Month (across Multiple Websites)
  • Keyword Recommendations for Site
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
    250 Keywords
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
    250
  • Research by URL
  • Site Backlink Lookups
    150
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
FAQ

Why is SEOptimer better than the other tools?

We view a website like a real user, using a browser instead of a bot just reading code, and can see dynamic content and scripts that other tools will miss.

There is a lot more to website’s than just On-Page SEO. We look at a range of important factors that matter not just for SEO but for Usability and Accessibility.

Our PDF reports run fast – the majority of pages can be fully audited, with PDF generated within 20 seconds.

Across reports and the Embed tool you can customize Fonts, Colors, Display Layouts, Content, Checks and Sections, Report Text, Email Content.

Try SEOptimer Free 

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